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Chicken will continue to meet the needs of consumers in 2035

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In the decade ahead, fast prep time, easy-to-prepare, single-serve packaging and other time savers will be priorities for Gen Z and younger Millennials who buy fresh chicken, according to research presented today at the 2024 Chicken Marketing Summit. More than two-thirds (71%) of consumers surveyed said they now spend more than 30 minutes preparing a typical evening meal. Gen Z spends the most time preparing dinner, with almost a third spending an hour or more on a typical evening meal. 67% of Gen Z say that fast prep will be a priority in five years. “Beyond speed, Gen Z indicates a future need for advance meal prep, global flavors and minimal clean-up,” according to Joyce Neth, WATT Global Media. “Meal kits, packaging that offers no mess and labels with information on nutrition are especially appealing to Gen Z who in five years will likely be in a different stage of lifestyle, balancing work and families. The National Chicken Council (NCC) and WATT Global Media presented the results...
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Skills should a Food Scientist Have

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The majority of food technologists, food scientists, and soil and plant scientists earn a bachelor's degree. Some scientists will go on to earn a Doctorate of Veterinary Medicine (DVM). Education & Training Agricultural Science degrees are offered by numerous land-grant colleges in every U.S. state. Numerous universities and colleges offer agricultural science degrees in agricultural science classes. Degrees in additional sciences including: chemistry, biology, a related engineering specialty or physics may qualify individuals for agricultural science careers. Undergraduate coursework for food scientists usually consists of botany, biology, plant conservation and chemistry. Individuals preparing to become food scientists take courses such as food analysis, food engineering, food analysis, food processing operations and food microbiology. Individuals preparing to be plant and soil scientists take classes in soil chemistry, plant physiology, plant pathology, biochemistry and ento...
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A Day in the Life

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Food scientists may specialist in three distinct areas: they may be responsible for testing food for dangerous bacteria, they may be responsible for creating new food recipes, or they may be responsible for improving food production by developing faster or safer methods of food processing or preservation. In all roles, food scientists use their knowledge and skills to ensure that food purchased in grocery stores throughout the U.S. is safe to consume, has an appealing taste, and matches published nutritional information. Some food scientists focus their tests on ensuring food is safe to eat. They test for the presence of bacteria that could cause foodborne illness if consumed. These tests could be conducted on meat products, fruits and vegetables, or packaged food items. These food scientists may also apply the techniques of nanotechnology to the testing process to develop faster and more accurate means of detecting dangerous bacteria in food items. They may also ensure that food match...
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